I honestly would make stuff toys out of these monsters…
…but I’d rather beat them to win prizes 
Presenting our labor of love — the country’s first augmented reality game – Ibufluid Medicol Advance’s Tap Out Pain. Tap Out Pain is the latest installment in Medicol’s Advance Rewards Program (check out http://Medicol.ph), which makes winning super super easy. Simple social actions like tweeting or rating photos immediately enable you to win cool lifestyle prizes like an iPad, Samsung S2 and various GCs.
Tap Out Pain’s attractive full-color graphics promise visually stimulating eye-candy throughout the gameplay. The user is continuously challenged to take on ever-quicker reaction-time levels. Using either your PC or Android device, you can tap out the Pain Monsters that graphically represent a specific yet commonly experienced type of severe pain: SKULLDRILLER for Severe Headache, BRAINLEECH for Migraine, CRAMPZILLA for Dysmenorrhea and MAGMATOOTH for Toothache. Naturally, the augmented-reality “killing” weapon is the same as the real one: the Ibufluid Medicol Advance softgel.
Players just have to initially purchase specially marked MEDICOL ADVANCE 5’s Pack at Mercury Drugstore and Watsons Pharmacy. Then they simply register at http://www.Medicol.ph, enter the scratch code found on the Ibufluid MEDICOL ADVANCE 5’s pack, scan the special TAPOUT PAIN barcode to unleash one of the Pain Monsters, and it’s game on!
You can download the app on Google Play here: https://play.google.com/store/apps/details?id=air.medicol&feature=search_result#?t=W251bGwsMSwxLDEsImFpci5tZWRpY29sIl0.
*Tap Out Pain was made possible by Ibufluid Medicol Advance for fast and advance relief for nakakapamaluktot na pain.
Let me know what you think of this game, and Medicol Advance in the comments
This is a great way to promote a product via a game up since a lot of people are already hooked on mobile apps.
Actually, I feel like it promotes the product benefit easily. And the game is easy to play! Parang Angry Birds lang.
Tell me what you think when you’ve tried it out!
Will try to get the game. Is it also available for iphone?
Cool! This would bring consumers fun and the product more sales, I think. Very innovative! Galing!
Now that is something innovative! I love the names of the Pain Monsters!
very nice marketing strategy as playing the game will always remind consumers of the product to buy for pain relief
cool strategy it is… they give you a game to play on until your finger and muscle hurt then you have to take their medicine to ease pain. nyahahaha!
seriously, this is a great marketing strategy as people nowadays are into cool games in their gadgets.